Email Forums

Email marketing is the secret ingredient of any successful online store: without it, communication is inadequate and it takes longer for your business to take off.

Is it really that important? Of course it is, because it is an inexpensive, fast and simple tool, capable of increasing sales and ...

Constantly checking email is considered an addiction, and it stresses users out a lot; now, imagine if they were bombarded with unnecessary email marketing ?


According to a recent study by Hubspot focused on the psychology of email marketing, it has been found that people who check their email ...

Our email marketing glossary can help you
Even those who are already quite experienced are continually learning new terms, and are tasked with staying fresh and up to date with the general terminologies and laws that govern the industry.

To do this, we bring you an email marketing glossary . You ...

It may seem obvious, but knowing the difference between price and value can build a bridge that takes your profit margin to another level.

Contrary to what many people think, the two terms do not mean the same thing, they have very different meanings but when understood and applied at the time of ...

If you have a database where you are not sure if all the emails are of quality, it is best to consider the following steps to avoid a bad email reputation or even serious legal problems.


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Where to start to achieve a quality database for your brand?
Setting up the database in the ...

Those who work in sales are always (or at least should be) looking for training for salespeople, after all, knowledge is never too much and it also improves your results.

If you are this type of professional, you are in the right place!

Continue reading and find out more about sales training and ...

Email marketing is a fundamental channel for building relationships between customers and companies. After all, it is responsible for guiding customers through the entire sales funnel process and, therefore, generating brand loyalty. Have you ever thought about being able to create your marketing ...

As we have already mentioned on many occasions, Email Marketing is one of the most useful techniques used by companies today to improve their advertising strategy . And it matters little whether they are large companies and multinationals, or SMEs. However, despite being a great technique (as well ...

The use of email by Millennials and new generations has been, on several occasions, threatened by the phenomenon of Social Media, making digital professionals wonder whether the new generations will end up abandoning email. However, it is true that - regardless of the doubt that it can always ...

Yes, I know: we know. Tomorrow we will be in a new year! 2020… A year that, the most superstitious, will say looks good because of its (beautiful) numerical composition… right? Well, of course it looks good! And, so that it not only looks good and everything flows correctly in personal aspects, but ...