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The uniqueness of your product.
Values ​​for sponsors (practical or emotional benefits).
Lifehack: Make a list of the three main advantages of your project and test them in advertising.
3. Development of a marketing strategy
Social Media: Generate interest in your project before the campaign starts ...

Step 2: Answer questions with short, concise texts that can be easily read by voice assistants. Structuring content as "FAQ" helps improve search visibility.
Optimizing website loading speed:
Step 1: Make sure your site loads quickly. Use tools like Google PageSpeed ​​Insights to check and improve ...

Forms and surveys. Use forms and surveys to collect feedback from users. This will help you learn what aspects of the UX need improvement and what features users find most useful.
Call-to-action (CTA) buttons. Design effective CTA buttons that will grab attention and motivate users to take targeted ...

Compress JavaScript and CSS files
Unoptimized scripts can slow down your site. To improve performance:
Use file compression (such as Gzip or Brotli).
Use CSS and JavaScript minification to remove extra spaces and comments.
Load JavaScript asynchronously or lazily so that it doesn't block the loading ...

Practical exercise:
Identify the apps and tasks that take up the most time without providing any real benefit.
Divide your time into useful (work, study) and useless (social networks, games).
Step 2: Set clear goals
Determine what exactly you want to achieve:
Reduce screen time. For example, use ...

5. Startup speed and proper timing
The time from deciding to launch an online ad to actually launching it is usually calculated in days to weeks – mostly just because you need to figure out the right measurement settings. Once everything is set up, it is often possible to launch a new ad the same ...

At launch, the e-shop was supported by TV spots, but for a long time, visitors were directed to the e-shop only from digital advertising channels.

Advertising for the new e-shop ran in practically every conceivable format. Every type of format a marketer can think of – regular banners, YouTube ...

CTR change after extension implementation
dynamic images are relevant and what Google will actually display in the ad. However, after a detailed review of the dynamically generated images, we can conclude that the photos and illustrations match the content of the target URL very closely.

The ...

a) Technical cookies – store data necessary for displaying website content (e.g. regional offers) and its functioning (e.g. server load balancing script).

b) Functional cookies – collect data about user actions on the site, e.g. logging in to an account, adding items to the cart or setting the ...

perishable products (e.g. food, short-life cosmetics, flowers),
digital products (license keys for offices, applications, games, etc.),
physical and digital services .
for individuals or groups of customers . Examples include discounts within loyalty programs, discount codes for individual users, or ...