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If You’re Drowning in the Day-to-Day Tasks Like Most Membership Websites When we own a business, it can feel impossible to carve out time to work on the areas of our business that actually translate into tangible, long-term improvements. We have so many redundant tasks to perform just to stay afloat ...

One of our favorite things about working with online entrepreneurs, web developers, and business owners is seeing the incredible diversity of people who use MemberMouse. We witness the growth and evolution of a wide variety of businesses, and we are often surprised by the different applications of ...

A few months ago, we published a comprehensive video training on how you can create and design the main pages of your membership site with MemberMouse and Elementor. We received a lot of positive feedback on how useful this training was. But, we also heard some questions about how the principles we ...

Are you struggling to choose between a membership or subscription model for your business?

Con el meteórico ascenso de estos dos modelos de negocio over the past decade, it is crucial to understand the nuances of each. This way you will be able to make an informed decision between these two models ...

Videos are a great way to diversify your content and appeal to a wider variety of people. Taking advantage of this popular content format can help you build your audience, establish meaningful relationships, and create recurring revenue. However, without the right technical knowledge, you may not ...

The e-learning landscape has changed a lot over the years, so it's no wonder you're struggling to sell your online courses. It's nearly impossible to achieve the expected sales in this sector without identifying the target audience for your course.

But it's easier said than done.

Most online ...

Marketing Automation is often associated solely with the advantages it can bring in managing relationships with your target – be it a B2B lead or a B2C customer – for direct sales purposes. In this article, we will take the consumer goods market as an example , a sector in which e-commerce typically ...

Customer Lifetime Value or CLV is a typical metric of e-commerce and all businesses that base their analysis on purchasing behavior. It is a measurement method designed to understand what value a customer will generate over time, making a hypothesis based on the average value of transactions made in ...

Personalized retargeting is a significant part of internet retail marketing activities. The general sense of this type of activity is to continue a conversation that has already begun with the user, typically after a first visit to the site or any online interaction. The retargeting opportunities ...

The success of an automated marketing project is closely tied to user segmentation. Is segmentation in marketing dead? I wouldn't say so, since we still have the goal of finding ways to analyze users to serve them better. Has segmentation become more complicated? Perhaps, because the Internet has ...