This is where search engine optimization, or SEO, comes into play. An SEO strategy involves building and using keywords or phrases that your audience would use when looking for businesses like yours online. This means thinking like them , not like you and your work team. Dump industry buzzwords unless you are absolutely certain your phone number list audience knows and frequently uses the same language.
you determine the topics to address in your content marketing and social media efforts. Want to know something or discuss something in more depth?
2. Take your audience from awareness to action with a smooth messaging flow
If you can write a message that inspires your audience to immediately pick up the phone or pull out their credit card, you're a marketing genius. As for the rest of us, we have to figure out how to gradually convert potential customers by building and nurturing relationships.
If you are selling simple and inexpensive items, the process is certainly less complicated than marketing expensive industrial equipment, fleet vehicles, or gemstones.
