Sales Engagement Manager

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rifattryout18
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Joined: Tue Dec 17, 2024 3:45 pm

Sales Engagement Manager

Post by rifattryout18 »

After the game was launched, "Black Myth:The number of people online at the same time on Steam for "Wukong" also sparked heated debate among foreign netizens, "This is amazing, I can't believe these numbers." What is the marketing strategy behind the popularity of "Black Myth: Wukong"? The success of "Black Myth: Wukong" in going global and beyond the entertainment industry is related to its overseas marketing. . First, focus on social status and expert influence When observing the overseas social media accounts of "Black Myth: Wukong", it was found that the game videos it registered were all released simultaneously, and currently it has , members, which is the most fans among the platforms.



In addition to synchronizing video trailers on indonesia phone number lookup social media, "Black Myth: Wukong" also launched its first official program in May this year, allowing people over the age of 18 without any language or country restrictions, and releasing second-generation videos on TikTok. , Y and other platforms such as super graphics cards, controllers, and customized -shs Get the chance to win peripheral prizes. In order to stimulate more user participation, the official also found some bloggers for cooperative promotion. For example, foreign myth and legend analysis blogger Shw told the story behind Wk and the original author in the video, in which he mentioned.

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The video is sponsored by Video Game Science, and there is also a notice on the video page that "contains paid promotion content". At the same time, "Black Myth: Wukong" released advertising materials on various social media platforms to build more awareness. According to the vast number of big data, the game was first advertised on May 28, mainly with video content, and more than 90 creatives were placed in the US market, followed by the UK and Canada. The language of the copywriting is almost all in English, which shows the emphasis on the European and American markets.
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