Territory Sales Manager

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Ahrefs In Ahrefs, go to the Paid Search tool — Keywords. Here, important metrics are presented for each keyword: query frequency, competition, cost per click, share of paid traffic on the site. Using filters, you can choose the most promising options for yourself. competitor advertising analysis 2. Headlines and content of ads These are very important elements for attracting users from search. Therefore, analyzing the context of competitors necessarily involves a detailed study of how other companies design their ads. Here are some tips: Pay attention to the title and description - the CTR directly depends on their content and completeness. Make sure there is a clear call to action. Evaluate the relevance of the ad text to the search query.



This detailed analysis will help you create more attractive db center uk ads than your competitors. This will increase CTR and conversion from search traffic. Serpstat To view titles and texts in Serpstat, enter a query in the search bar and go to the page "Keyword Analysis - PPC Analysis - Ads". The service will show you information about which advertisements contain the searched phrase or its synonyms in the text. If you want to study all the advertising of a specific competitor, then you need to enter the domain instead of the keyword in the service's search bar. Advertising competitor analysis SE Ranking To view a competitor's ad text and headline in SE Ranking, go to the Competitor Analysis page and select the Ad History section.



SpyFu To view the text of a competitor's ads in the SpyFu service, select the Ad History section. Also on the right side of the page, SpyFu displays information about the most successful ads of the competitor, from which you can get ideas for texts. how to analyze contextual advertising Ahrefs To view a competitor's ads in Ahrefs, select the "Ads" section in the "Paid Search" tool. There, as in other services, you can study each text in detail. analysis of competitors of contextual advertising 3. History of advertising Also, monitoring competitors' contextual advertising is not possible without analyzing the history of advertising. It helps to identify the most effective approaches and avoid typical mistakes when launching your own campaigns.