Creating a logo without graphic design experience is a task within everyone's reach these days.
Previously, it was almost impossible, due to the skills required and the lack of tools – simple and easy to understand, such as online services, or professional design programs.
Now, with new online editors and programs, creating your logo doesn't have to be an impossible task.
In this article we will look at the concept of a logo and the brazil phone number data advantages of using it. We will also look at the ways of creating it, and in particular, how to create a logo for an online service.
1 What is a logo and why do you need one?
2 Types of logos
3 Basic Ways to Create a Logo
3.1 ► Graphic editor
3.2 ► Online services
4 Tips and Tricks for Creating Logos
4.1 ► Analyze
4.2 ► Simplicity
4.3 ► Memorable
4.4 ► Durability
4.5 ► Versatility
4.6 ► Relevance of company characteristics
4.7 ► Unique
5 Basic Ways to Create a Logo
5.1 Design from scratch
5.2 Using preset templates
5.3 Necessary tools and resources
6. Delving into the ways to create a logo
6.1 Graphical editor
6.2 Online services
7 Tips and Tricks for Creating Logos
7.1 Analyze
7.2 Simplicity
7.3 Memorable
7.4 Durability
7.5 Versatility
7.6 Relevance of company characteristics
7.7 Unique
8 Conclusions
What is a logo and why do you need one?
A logo is a graphic symbol that embodies the essence of a company, it is the main component of a brand. It is difficult to overestimate the value of a logo in the way it defines the customer's recognition of the company.
Lack of a logo will result in your business competing amongst the masses of other similar businesses, without properly differentiating itself.
Some companies don't even think about having a logo, and yet they still operate. However, it is more difficult for these companies to gain recognition and credibility.
Try to think of a well-known company.
You can almost certainly remember their logo, and their brand image . These two things help the customer distinguish the company or brand from competitors. A very clear example is the Mercedes-Benz logo:
mercedes logo
Few people will not know this brand, it is 100% recognizable anywhere in the world. And when we see it on a car, it indicates unparalleled quality.
As you can see, a logo is an element that, in today's market, is necessary for the company or brand to develop effectively.
Types of logos
There are various types of logos, each with its own characteristics. Based on this, you have to choose the most suitable one for your company.
The main types would be:
Text
Symbol
Or a combination of both
Each of these options has advantages and disadvantages.
Text logos come in the form of stylized fonts. Often, fonts or typefaces are designed for a particular company and patented. Sometimes, a small graphic element is added to the text of the logo, such as the smiley face in the Amazon logo .
One feature of text logos is context, which allows you to add information to the customer.
amazon logo
Symbolic logos are often the most popular type of logo. They are easy to perceive, and they are also easy to remember. The symbol allows a person to form a mental image in reference to an object or process.
various logos
Combined logos include both text and a symbol, which also draws attention to the company name. Combined use allows you to gain the benefits of both text and symbolic logos.
various logos