Meta descriptions are used to briefly describe the content of your website

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Most users expect to see images or videos related to the content on a website. This multimedia content should be optimized, which will help you attract more visitors to your page and keep them there longer.

Write alternative text (alt text) that briefly but accurately describes the image on a page. It's best to keep this text to 125 characters and include your main keyword in a natural way.

Optimizing multimedia content within a website is also important for ranking in Google Images. Additionally, good multimedia content keeps visitors on the page longer and reduces the bounce rate.

Meta description

They are practically a summary guatemala mobile database offered to the visitor, so that they know what they will find on the page, so they must be eye-catching, interesting and concrete .

Title tags
In search engines, as well as in posts made on different social networks, your page title appears in title tags, which is why they should be optimized for search engines.

These tags must contain a maximum of 60 characters , include the main keyword and not be duplicated.

URL
Although few people pay attention to URLs or ignore them, they are extremely important for a website's on-page SEO optimization.

If you want to optimize your URLs, include a keyword and provide context for each specific page so search engines can associate it with user queries.

The URL must contain a short term that, when viewed by the user, allows them to know what it is about and where it leads.

Internal links
The best way to increase visitor retention time on your site is through internal links that allow them to navigate between website pages. These should be strategically and organically placed within the content.

These hyperlinks also allow search engines to better understand the structure of your website and how users' search intent matches your pages.

It also helps search engines determine which pages are the most relevant, and helps Google crawlers discover new pages.

Call To Action (CTA)
A call to action (CTA) is a call to action placed in strategic locations on the website or in content published within it. They should be added in easy-to-find areas and with eye-catching paragraphs or buttons.

It's important that within this paragraph, or button, you add the action you want the user to take. Whether it's following you on a social network, subscribing to a newsletter, requesting a quote or service, purchasing a product, or any other action you desire.