According to a survey carried out byAdobe Digital Insights, Google searches account for 61% of online traffic via smartphones. For the retail market, accesses made via online searches reach 85%.
Increasing search traffic is one of the biggest desires of those who work in the digital world. It is not an easy task, but having strategies, measuring them and being patient can help you attract a lot of visitors.
Worthwhile Tips for Increasing Search Traffic Through Content Marketing
Do you want to increase the number of hits gambling data australia to your blog or website through Google searches? (And who doesn't?). So, check out these tips:
Understand your target audience
Yes. It may seem like a bit of repetitive guidance. But it's a fact that many people don't take it seriously. It's important to gather specific data about your audience and define a persona. If you don't know exactly what your persona likes, what their problems and goals are, it's hard to reach them with your content.
In some cases, you may find that depending on what you publish, you reach a different audience. And even in these different situations, publications are well received. So, some companies like to work with 2 or 3 personas, depending on their size. However, it may not be so strategic to have dozens of personas, otherwise the focus strategy ends up getting lost. Understand that not every profile is prepared to be a good client for you. Focus on the right people.
By having this data, you will be able to search for the best keywords and have more insights for the content.
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