These offer a number of advantages that, when you discover them, you'll wonder how you were able to work for so long without a CRM. At Ipanema, as Hubspot Gold Partners , we're going to list the main advantages that you can benefit from if you decide to work with Hubspot's CRM .
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Why should you choose Hubspot?
You will be able to automate processes
CRMs allow the sales department to access all customer information and data immediately from a single platform. This allows for segmenting said data and sending automated emails. A way to generate workflows and lead nurturing, managing campaigns efficiently and automatically. Forget about sending manual emails and writing down in your calendar when the second or third part of a sequence is due.
Furthermore, being able to segment your target audience allows you to design actions and strategies in line with their profile, needs and interests, in order to send them only what they will find truly interesting, thus increasing the opportunities for interaction.
Thanks to this automation, you can also track the performance of your campaigns thanks to the analysis and data provided by the tool itself, and by the campaign sent or generated . You decide how you want the information to be presented to you in order to generate your reports.
More efficient data management
You will achieve comprehensive data management so that the marketing, sales and customer service teams work in an aligned manner, knowing at all times the needs of each user and being able to carry out actions in accordance with these.
A way to identify your potential customers and be able to guide them through the sales funnel so that they end up becoming customers, or to identify existing customers and carry out specific loyalty actions.
With a CRM, information flows and communication with the client can be constant and immediate.
Personalization is possible
By having control of the data and being able to place each user in the funnel where they belong, it is much easier to personalize messages, since segmenting them helps you get to know them and know exactly what their pain points are, how they like to be interacted with, and what they expect from a service or product.
Personalization also helps salespeople to be more assertive with their messages and the marketing team with their content and campaigns , thus improving the efficiency and productivity of both departments, generating strategies that work and obtaining positive results.
It helps you increase productivity
In the previous paragraph we talked about productivity, and thanks to the automation that CRM offers you, as well as all the information it provides you about the user, you can focus on tasks that really require human list of telegram users in cambodiaattention, and automate those that are more mechanical or that do not require your personal attention for their development.
In addition, by having all the information stored in one place, it will always be up-to-date, organized and accessible to everyone.
Increase your sales
According to data from Finances Online , thanks to CRM integration, companies have increased their revenue by 41% per sales representative.
It has been proven that a CRM, on average, returns $5.60 for every $1.00 spent on it and can increase ROI by 245%.
Betting on a CRM helps you reduce costs
By having analytical and accounting tools, the tool allows you to know which products are the best sellers, those with the greatest visibility and those that are not selling, so that you can optimize your resources and get the most out of them , investing more in those products that tend to sell the most.
Helps in customer loyalty and retention
Selling to customers who have already bought from us once is much easier than attracting and selling to new customers . That is why it is important that your strategies are also focused on existing customers in order to build their loyalty.
