Richard Was Named Bb Content Marketer Of The Year. Using Content As cyprus phone number library A Growth Strategy How Did A Business Journalist And Social Scientist Develop A Content Marketing Strategy That Supported And Contributed To The Rapid Expansion Of Servicenow? Richard Turned To Thought Leadership. But He Didn’t Produce Those Run-of-the-mill White Papers, E-books, And Webinars.

Instead, He Adopted A Harvard Business Review Mentality And Launched Workflow, A Digital Publication That Covers Emerging Trends In Enterprise Tech And Business Strategy. Workflow Has Been A Cornerstone Of Servicenow’s Strategy To Position Itself As A Strategic Innovation Partner To Businesses And Governments Worldwide. The Content Brand Now Includes Workflow Quarterly, A Magazine That Covers A Singular Theme Each Quarter, From The Digital Experience To Esg (Environmental, Social, And Governance) To Risk Management.