How to use predictive analytics to optimize email campaigns

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Since these messages are sent over an internet connection, they have more data capacity, unlike SMS. RCS is implemented in collaboration with mobile phone service providers and device manufacturers and works integrated with Google's Android ecosystem. Users can switch to this messaging protocol using a device and application that supports RCS. The most important feature of RCS is that it allows users to have a richer experience with interactive and visual content.

This technology, supported by operators, offers saudi arabia whatsapp data great advantages for both individual and commercial messaging. What are the advantages of RCS over SMS? RCS provides many advantages over SMS. The biggest limitation of SMS is that it can only send text messages. RCS, on the other hand, allows sending media files, surveys and interactive buttons. Brands can offer richer content to their users with an RCS message and add direct calls to action to this content.

For example, users can complete a product purchase, participate in surveys, or provide feedback on content with the click of a button. Another advantage of RCS is that it offers features such as reading information and delivery reports. While SMS messages only indicate that the message has been sent, RCS provides the user with information that the message has been received and read. This allows businesses to understand how effective the messages they are sending are.