Instagram for business: what to put in your Instagram bio?

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There is no doubt that Instagram is an essential window to promote your company and it can become one of your main channels to drive traffic to your website and sell. Year after year, the competition is greater and it is important to have a good social media strategy , but without a doubt, something important to captivate your audience is to have a good cover letter, in this case the Instagram biography . Below we will teach you how to make the most of your biography to improve your profile on this social network.



What is an Instagram bio and what is it for?
How to edit Instagram bio?
What to put in your Instagram bio?
Name
Sector
Verified Badge
Description
Contact options
Web
What is an Instagram bio and what is it for?
An Instagram bio is a text that appears on your profile, spanning the space between your profile picture and your story highlights. It's ideal for explaining to users who you are, what you do, and providing them with important information about your business.

The biography is composed of several parts:

Username : Up to 30 characters. This is where you should enter the 99 acres database name of your company or brand.
Website : If you have a website, we recommend that you include it in this section.
Presentation : You can write up to 150 characters including letters, numbers, symbols, emojis, hashtags and links.



Category : This will help Instagram understand your business activity so it can show your profile to people interested in your sector.
Contact : You can include the company email address, phone number or a WhatsApp number.
Both the Category and Contact options can be hidden in the “profile display” section . You can choose what to display by checking or unchecking the “show category label” and “show contact information” checkboxes.