Therefore, the content that you will find in our podcast can be of great value if you are interested in the world of Email Marketing , Marketing Automation and CRM .
So, in this post, we are going to see valuable content from five professionals who have been on our podcast. They have told us about different difficulties they encounter on a daily basis within their respective companies, and at the same time, they explain how they deal with them.
1. Yago Corbell and Meliá Hotels
In this new chapter, we interview Yago Corbelle , Owned Channels Specialist at Meliá Hotels International .
In his conversation, Yago tells us about his journey over the years at Meliá, as well as the most important challenges he has faced in the field of CRM and Marketing Automation, introducing digitalization and data. In addition, we will also delve into how such a large volume of content and language versions is managed.
2. Laura Robol
On this occasion, we dive into a conversation with María brazil mobile phone number list Laura Robol , an expert with more than 30 years of experience in the field of marketing, especially in marketing automation and email marketing.
From analog marketing to her expertise in the Salesforce ecosystem, María Laura shares her valuable insights on emerging trends, the impact of artificial intelligence, and personalization .
Also, discover the most in-demand profiles in the Salesforce ecosystem , from functional to developers and architects, as well as the industries that are leading the way in implementing effective digital marketing strategies.
3. Alvaro Martinez from RAPPI
In this episode, we delve into the world of delivery through the company RAPPI , with our guest Álvaro Martínez .
We'll explore the ins and outs of this revolutionary company that has transformed the way we order food and other products. From customer management to growth strategies, we'll uncover the secrets behind this company's success .
Get ready to discover the world of logistics, digital marketing and artificial intelligence.
4. Maribel Garcia from AENOR
In this interview, we delve into the world of email marketing with Maribel García , who shares with us how AENOR , a leading certification company, uses the power of email to generate sales of technical standards.
From segmentation to automations to database quality, every detail counts in this strategy . Discover how email remains a powerful tool in the B2B world.
5. Simon Hernandez de Roche
In this episode, we dive into the world of email marketing with Simón Hernández , Marketing Automation Specialist at Roche .
Don't hesitate to watch the interview if you're interested in seeing how Simon and his team manage communications for up to 40 countries , standardizing customer journeys and optimizing the use of data to drive effective strategies. From the challenges of personalization to the balance between standardization and creativity .
