"OT will return to Prime Video": Amazon's streaming platform renews Operación Triunfo

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"OT will return to Prime Video": Amazon's streaming platform renews Operación TriunfoAfter the last gala of Operación Triunfo 2023 was held , in which Naiara was proclaimed the winner of the first edition of the talent show on Amazon Prime Video , the streaming platform confirmed a new edition of the program. The first edition of the format was an absolute success for the streaming platform, with more than 3.5 million unique viewers, with a loyalty rate of more than 80%.

It was in April 2023 when Amazon's streaming platform announced the acquisition of Operación Triunfo, a television format that would evolve into a new stage in the world of streaming, with social media as a special ally.

With 16 contestants, 12 galas and a genuine global phenomenon on social media, and the canada whatsapp lead most watched national premiere in the history of the platform , the format will return in a second edition by the hand of Amazon, as revealed by María José Rodríguez , head of original content for Prime Video in Spain during a press conference. "It has been spectacular, we couldn't be happier ," said the professional. In this way, a new edition of the format is confirmed, with Chenoa at the helm as presenter.


Operación Triunfo, a huge success for Prime Video
Spain is the fourth largest growing region in the streaming market , and regarding the success of the OT format, Tinet Rubira , producer of Gestmusic, highlighted that the most important record of the programme was having done something that had never been done before: “opening live broadcasts for entertainment platforms. Nobody can say that in 16 weeks they have broadcast 80 live programmes and they have all gone well,” he says.

The release date is currently unknown, but everything points to it being in 2025. What is clear is the resounding success of the format upon its return to screens.