In this example, Trend Hunter mentions the number of users who benefit from the information in their report. This strategy encourages others to also check out the report.
lead magnet report
Image courtesy of TrendHunter
4. Video training
YouTube's insane traffic has convinced me that people love to learn by watching videos. They spend hundreds of thousands of hours every day learning everything from how to bathe a dog to what ingredients to use in a recipe.
This video teaches viewers how to lace their shoes. With over 60 million views, the brand has positioned itself as an authority on safety accessories.
YouTube
Image via YouTube
5. Webinar
If you are looking for the best lead magnets to showcase your expertise, webinars are the way to go. They combine audiovisual and interactive elements to deliver valuable content.
Plus, recorded webinars are evergreen content that generates leads long after the live event.
Take a look at this invitation to a webinar on generative AI. It mentions the speaker's name so potential clients can confirm her expertise in advance.
webinar lead magnet
Image courtesy of MarketingProfs
A/B test your lead magnet with Hello Bar to continually increase conversions
In the Manage section of your Hello Bar account, you can automatically A/B test your offers to determine which ones perform best with your target audience.
A/B test your lead magnet with Hello Bar to continually increase conversions
See that A/B icon? Just click on it to create a variation.
Once Hello Bar has collected enough information from your test, the software will tell you which one beat the other, so you don't have to pore over reams of data to understand the test.
How to Create a Lead Magnet: 3 Awesome Free Tools to Help You Create and Design Your Own Lead Magnet
You might think that figuring out how to create a lead magnet would be difficult. It’s not. And it’s not that expensive.
Specifically, we used three free tools to create lead magnets. All of them whatsapp philippines are easy to use and fast.
Using Canva to Create a Lead Magnet
Canva is a free tool that lets you create a variety of visual assets, from infographics to invitations. Use it to create the perfect cover for your email magnet or prepare a slide-style presentation .
Using Canva to Create a Lead Magnet
These are just a few of the many options.
Let's say you want to create a presentation. Just click on the icon to open the design interface.
Once you select a layout, Canva will automatically populate it with dummy photos and text. You can change any element or add more pages as needed.
Using Canva to Create a Lead Magnet
Using Piktochart to Create a Lead Magnet
Piktochart is similar to Canva. The free tool allows you to choose from a variety of free, pre-made layouts to create your lead magnet.
For example, you want to create an infographic. Piktochart will provide you with layout options. Just select one to enter the editor.
