Example: Some businesses find that highlighting

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alomgirhossain21298
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Example: Some businesses find that highlighting

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Example: A company targeting decision-makers might experiment with various images—perhaps a sleek product shot vs. a vibrant team photo—and discover that one version sees significantly more engagement. The key is to let the data tell you what works.
Single Image Ads Example

Carousel Ads: These ads allow you to show multiple images or “cards” t philippines whatsapp number hat users can swipe through. A/B testing here might focus on the order of your cards, the number of cards, or even different narratives. Are you better off leading with product benefits or testimonials? Testing can help you figure that out.

customer testimonials upfront drives more engagement than diving straight into product features. It’s all about testing different ways to tell your story.
Video Ads: Video content is naturally more engaging, but it can also be pricier to produce. To make sure you’re getting the most out of your investment, test different video lengths, CTAs, and even storytelling approaches. Should you focus on a quick 15-second explainer, or does a 60-second customer success story perform better? A/B testing will give you the answer.

Image



Conversation Ads: Unlike traditional ads, Conversation Ads create a more interactive, chat-like experience. Users can click through different paths based on their interests, making this format ideal for driving multiple actions—like signing up for a webinar, downloading a whitepaper, or visiting a landing page. A/B testing here might involve trying out different initial messages, paths, and calls to action to see what encourages the most engagement.
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