Creating SEO-friendly content An SEO strategy

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The structure of the site Information architecture is about organizing a website’s content into a clear, easy-to-navigate structure—both for users and for search engines when they index it. Make an inventory of your site's content, divide it into categories and subcategories, organize it in a hierarchical and logical structure, and define the navigation menu using the terms most used by users for naming. Don't forget to also include internal links to the site in your content , which refer to pages and articles related to the topic or product - for example, as we do here, inviting you to learn more about this topic by reading our guide on how to create an ideal structure for e-commerce.


cannot ignore the creation and ongoing management japan mobile database of content optimized for search engines . To determine the ranking of a web page, search engines give a lot of importance to original and quality content that offers value to users. What identifies “valuable” content for a search engine? First of all, it is relevant to the query and can clearly respond to the user's needs, providing them with the information or features they are looking for.


Good SEO content is complete and original : search engines are able to compare and recognize duplicate texts and penalize websites that include text copied from other sources. When creating textual content for an e-commerce or a website, it is also important that it is written in natural and fluent language (thus avoiding inserting keywords in an unnatural and repetitive way), with a logical subdivision into paragraphs, descriptive titles and subtitles, and typographical devices such as bold or italics to highlight the most important concepts and keywords.