By segmenting by such demographics, you can deliver optimal information to users who are likely to purchase products and services. In addition to the demographics of those likely to purchase products and services, by combining behavioral data such as customer purchase history and website access information, it is possible to deliver more efficient segmented delivery. For this reason, segmentation based on behavioral history and purchasing information, which will be introduced next, will also become important. Segment by behavioral information, purchasing information, etc.
We segment users based on information linked to their azerbaijan telegram database behavior, such as site activity history and purchase amount. For example, if you send a message to 50 users via LINE, 10 of whom access your website, and 2 of them purchase a product, you can then create the following user segments: 40 people who did not access the site 8 people who just accessed the site 2 people who purchased the product By creating and delivering messages tailored to each of the three segments above, you can take a more precise approach.
Using only the LINE official account functions, segment delivery is only possible based on demographic information of "deemed attributes." However, by using an external segment delivery tool (API), you can deliver more accurate segment delivery based on users' behavioral history and purchasing information in addition to their accurate demographic information. If you want to deliver content that is tailored to user behavior and purchasing information, we recommend using an external segment delivery tool. Consider ways to link LINE friends with your company's customer data In order to deliver LINE segments, you need to link your LINE friends with your customer data.
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