This strategy is no longer relevant, as from June 1, 2021, access is only open to customers who already have active campaigns with it.
Previously, the "Maximize conversions with ROI cap" strategy allowed you to optimize campaigns to achieve the maximum number of conversions while maintaining a specified ROI . This strategy was effective for campaigns with a large number of clicks and targeted visits, but now it is being replaced by a more modern and effective "Maximize conversions" strategy with a CRR cap . Which was written about above .
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Strategy "Maximum impressions at minimum cost"
Here the focus is on the maximum number of impressions for a certain sweden consumer email list period while maintaining a set budget. The average cost per thousand impressions will be minimal and will not exceed the set limit. This is an ideal choice for those who want to pay as little as possible for impressions and still achieve the desired results. The strategy is especially effective for campaigns with more than 10,000 impressions per period.
When creating a campaign, we can set up impression optimization for video advertising by choosing one of the following options:
Views: We optimize the strategy to maximize video ad views, which helps increase brand awareness.
Transitions to the site. We aim for the maximum number of transitions to the site if video advertising is used to attract users.