To date, we have published many Email Marketing malaysia mobile phone number list
ebooks over the years, but below we have compiled the most recent ones, among which you will find all these topics :
Case Studies
At Digital Response we have implemented numerous automated programs for our clients. One of these resulted in an interesting Case Study where we explained the process of implementing an abandoned cart recovery program with the aim of generating more conversions and thus increasing their turnover.
Here we leave it for you to take a look at: Havaianas Case Study – Implementation of an abandoned cart recovery program
Contextual Email Marketing
Contextual Email Marketing allows you to adapt the content of the email in real time to a specific user and/or brand context. To achieve good Contextual Email Marketing, it is important to take into account key pillars such as user behavior, email content, and the moment of sending.
If you want to know everything you need to take into account to carry out good Contextual Email Marketing, this is your Ebook: Contextual Email Marketing as a paradigm of personalized customer experiences
Neuromarketing
It is no news that both neuroscience and social psychology study user behavior in the market. What is really interesting is to know how we can apply it in the field of Email Marketing, since it can have a direct impact on our objectives and results.
If you are attracted to the psychology of persuasion and want to know how to apply it to Email Marketing, keep reading: Psychology of persuasion applied to Email Marketing
Remarketing
Recovering abandoned shopping carts is currently one of the most important objectives for marketers. In this context, Email Marketing can be one of the most effective tools to achieve this. If we pay attention to the orientation that these types of emails should have depending on the reason for abandonment, we can achieve an impact on each group of users.
In this Ebook you will find tips to create a good abandoned cart recovery program via Email Marketing: Remarketing Applications in Email Marketing and Cross Channel Marketing
Email Marketing Testing
Testing has become essential for Digital Marketing and specifically for Email Marketing. It allows us to better understand the users who are part of a database, while investigating what works best for our brand or company. However, it is not an easy task, since it requires the use of formulas and hypotheses, creating concurrent versions, establishing control groups and analyzing the data to obtain conclusions that help us improve the results of our campaigns.
We make this complicated but necessary task easier for you with these two effective Ebooks:
Four practical cases of testing in Email Marketing
The definitive guide to testing in Email Marketing
Benchmarks
Are you interested in email marketing strategies and the results of companies in the same field as yours? Discover our benchmarks on mass distribution and retail . Among the different elements we analyze you will find: the treatment of the registration process, mobile adaptation, personalization, sender identification, email retargeting, days and frequencies of sending and an analysis of subjects and campaign typology. We leave them below.
