Push from social networks
Posted: Wed Dec 18, 2024 6:34 am
It would be of no use to have a blog with excellent content if it is not optimized so that users can easily find you in search engines.
To do this, it is essential to work on these contents basing our strategy on well-defined keywords.
Keywords must be based on a prior analysis, taking into account what may interest our buyer persona. In addition, they must also include other important factors such as competition.
In addition to keywords, it is also important to work on other hospitals email list sections such as:
The structure of the website. That is, the way it is organized internally at the header level.
Do not have duplicate content. Whether on our website or on another blog that has already published it. This way, we will also avoid penalties from Google.
Take care of the links . We must be especially careful not to have broken links and to have enough links to other posts on our blog. As well as external links that lead to other pages, especially those that have authority for Google.
This third pillar is based on social media, which not only helps attract visitors to your website, but is also a key point today to give more visibility to your posts , as well as to keep your visitors loyal through content promotion.
Social networks such as Instagram, Facebook, Twitter, among others, offer us the opportunity to effectively share our most relevant content. This way we can ensure that we reach those users who are probably already interested in us.
In addition, it allows us to interact in a more direct and personal way with our audience.
Sponsored Links
Sponsored links are part of a complementary strategy that may appear on occasion, with the aim of attracting more visitors who can consume your content and offers.
Step 2: Convert
In this phase dedicated to conversion, what we seek is to achieve the capture and subsequent generation of leads . That is, this is the moment when, in exchange for valuable and relevant content, visitors give you their information and become leads.
Some recommended actions for this stage are:
Forms
Forms are the basis used to capture leads . Although they are relatively simple and basically consist of a few fields where the user can enter their personal data, they need to cover aspects such as: having an eye-catching design that is different from the others, easy to fill out, and not forgetting to ask for basic data such as email and location.
Of course, the problem may arise that in most cases, users do not want to provide their data, much less in exchange for nothing.
Because of this, it is suggested to create different forms depending on what we can offer the user, whether it be promotional discounts, subscribing to the newsletter or downloading an ebook.
To do this, it is essential to work on these contents basing our strategy on well-defined keywords.
Keywords must be based on a prior analysis, taking into account what may interest our buyer persona. In addition, they must also include other important factors such as competition.
In addition to keywords, it is also important to work on other hospitals email list sections such as:
The structure of the website. That is, the way it is organized internally at the header level.
Do not have duplicate content. Whether on our website or on another blog that has already published it. This way, we will also avoid penalties from Google.
Take care of the links . We must be especially careful not to have broken links and to have enough links to other posts on our blog. As well as external links that lead to other pages, especially those that have authority for Google.
This third pillar is based on social media, which not only helps attract visitors to your website, but is also a key point today to give more visibility to your posts , as well as to keep your visitors loyal through content promotion.
Social networks such as Instagram, Facebook, Twitter, among others, offer us the opportunity to effectively share our most relevant content. This way we can ensure that we reach those users who are probably already interested in us.
In addition, it allows us to interact in a more direct and personal way with our audience.
Sponsored Links
Sponsored links are part of a complementary strategy that may appear on occasion, with the aim of attracting more visitors who can consume your content and offers.
Step 2: Convert
In this phase dedicated to conversion, what we seek is to achieve the capture and subsequent generation of leads . That is, this is the moment when, in exchange for valuable and relevant content, visitors give you their information and become leads.
Some recommended actions for this stage are:
Forms
Forms are the basis used to capture leads . Although they are relatively simple and basically consist of a few fields where the user can enter their personal data, they need to cover aspects such as: having an eye-catching design that is different from the others, easy to fill out, and not forgetting to ask for basic data such as email and location.
Of course, the problem may arise that in most cases, users do not want to provide their data, much less in exchange for nothing.
Because of this, it is suggested to create different forms depending on what we can offer the user, whether it be promotional discounts, subscribing to the newsletter or downloading an ebook.