Everything points to Instagram
Posted: Thu Mar 27, 2025 8:34 am
Instagram is consolidating its position as one of the fastest-growing social networks in terms of membership and usage intensity, also in Spain. According to the 2019 Annual Social Media Study prepared by IAB Spain, Instagram is the network with the greatest growth in user numbers in Spain over the last year, with a 49% increase to 13.7 million people (54% of the 25.5 million social media users in Spain). It thus ranks as the fourth most-used social network in our country (behind WhatsApp, Facebook, and YouTube) and stands out as one of the main networks with the greatest increase in visitor frequency.
Not only that: Instagram is also the social network that provides the buy phone number list highest share of interactions, engagement , and efficiency to Spanish brands , according to the VII Observatory of Brands on Social Networks 2019 by IAB Spain. Specifically, brands obtain 53% of their interactions, 75% of their engagement , and 62% of the efficiency of their social media actions on this social network.
being the most popular social network (with Facebook and WhatsApp behind it), but to manage it properly, it's important to use tools that make this task easier.
In this blog, we've previously discussed essential apps for editing photos on Instagram and tools for analyzing hashtags on this social network.
Now I bring you 12 tools to make developing marketing strategies on Instagram easier for you (remember that in my book “ Community Manager. The Definitive Guide ” you have more information about Instagram).
Not only that: Instagram is also the social network that provides the buy phone number list highest share of interactions, engagement , and efficiency to Spanish brands , according to the VII Observatory of Brands on Social Networks 2019 by IAB Spain. Specifically, brands obtain 53% of their interactions, 75% of their engagement , and 62% of the efficiency of their social media actions on this social network.
being the most popular social network (with Facebook and WhatsApp behind it), but to manage it properly, it's important to use tools that make this task easier.
In this blog, we've previously discussed essential apps for editing photos on Instagram and tools for analyzing hashtags on this social network.
Now I bring you 12 tools to make developing marketing strategies on Instagram easier for you (remember that in my book “ Community Manager. The Definitive Guide ” you have more information about Instagram).