Laura Anós, IM student and Social Media Consultant at Serena
Posted: Sat Dec 07, 2024 4:39 am
Laura Anós studied audiovisual communication but soon saw digital marketing as a way to quickly grow as a professional. After working for several companies where she polished her skills, she currently works as a Social Media Consultant for the Norwegian e-commerce for luxury handbags, Serena. She tells us her story in the following interview.
You graduated in audiovisual communication. What did you want to do back then?
During my studies and even up until I graduated, I had in my head that I wanted to be a television presenter. I always took the electives related to this field and I was so eager to see myself presenting a programme that I started preparing for the entrance exam for one of the master's degrees in television journalism taught in Madrid. However, overnight I became more clear-headed list of poland cell phone numbers and stopped to think that television was my passion and my dream, but would it feed me? There is very little supply for the great demand and competition that exists. Therefore, I decided to change direction and opt for Digital Marketing, a field that also caught my attention and in which its wide range of branches would allow me to find work more easily and anywhere because marketing is everything today.
At the same time you started working at Editorial Nueva Alcarria taking photos and organizing events. How do you remember that experience?
I remember this experience as both rewarding and hard. It was my first contact with the media and where I was able to start putting into practice the knowledge I had learned in the first subjects of my degree. There were many good things I learned, since I was covering events of all kinds: sports, politics, music, etc. I got to meet actors, politicians, etc. However, it was hard, since I had to cover events at times when it was very hot (it was summer). In addition, it meant sacrificing many weekends, since most of the sporting events were on Saturdays and Sundays. But despite everything, I have very good memories of those months.
You then started working as a music manager and later as head of the audiovisual department for Sonogrand. What did you learn and how did your profile evolve within the company?
During my time at the Sonogrand Music label I was able to learn many new things. There I managed the communication of several artists on the music scene. This consisted of distributing the artists' singles nationwide, arranging radio and television interviews, sending press releases announcing their new works and speaking with concert halls to book concerts. After a year as Music Manager, I was given the opportunity to be Head of the Audiovisual Department and in this I learned to carry out the functions of production, direction, recording and editing of video clips. I can say that I noticed a great evolution both on a personal level and in the work I did, since carrying out these functions made me gain experience when talking on the phone, develop my creativity when writing and realize that I was capable of managing many things at once.
You graduated in audiovisual communication. What did you want to do back then?
During my studies and even up until I graduated, I had in my head that I wanted to be a television presenter. I always took the electives related to this field and I was so eager to see myself presenting a programme that I started preparing for the entrance exam for one of the master's degrees in television journalism taught in Madrid. However, overnight I became more clear-headed list of poland cell phone numbers and stopped to think that television was my passion and my dream, but would it feed me? There is very little supply for the great demand and competition that exists. Therefore, I decided to change direction and opt for Digital Marketing, a field that also caught my attention and in which its wide range of branches would allow me to find work more easily and anywhere because marketing is everything today.
At the same time you started working at Editorial Nueva Alcarria taking photos and organizing events. How do you remember that experience?
I remember this experience as both rewarding and hard. It was my first contact with the media and where I was able to start putting into practice the knowledge I had learned in the first subjects of my degree. There were many good things I learned, since I was covering events of all kinds: sports, politics, music, etc. I got to meet actors, politicians, etc. However, it was hard, since I had to cover events at times when it was very hot (it was summer). In addition, it meant sacrificing many weekends, since most of the sporting events were on Saturdays and Sundays. But despite everything, I have very good memories of those months.
You then started working as a music manager and later as head of the audiovisual department for Sonogrand. What did you learn and how did your profile evolve within the company?
During my time at the Sonogrand Music label I was able to learn many new things. There I managed the communication of several artists on the music scene. This consisted of distributing the artists' singles nationwide, arranging radio and television interviews, sending press releases announcing their new works and speaking with concert halls to book concerts. After a year as Music Manager, I was given the opportunity to be Head of the Audiovisual Department and in this I learned to carry out the functions of production, direction, recording and editing of video clips. I can say that I noticed a great evolution both on a personal level and in the work I did, since carrying out these functions made me gain experience when talking on the phone, develop my creativity when writing and realize that I was capable of managing many things at once.