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Find out where automation is worthwhile

Posted: Sun Feb 02, 2025 6:43 am
by nishat741
If used correctly, marketing automation
can help your company increase the efficiency of your marketing efforts and save you time and effort. For this to happen, however, you first need to find out in which areas automation makes the most sense for you. You don't necessarily have to automate your entire campaign; it often makes more sense to identify individual areas where automation can have a particularly positive impact. Identifying these areas is particularly easy if you first test where automation brings the desired success.

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3. Review your workflows:
For your workflows to be successful, they should thailand whatsapp data be activated at the right time and for the right contacts. To test the emails in your workflow more closely, it is a good idea to create a "fake lead" that you can use to test each stage of your campaign.



4. Integrate your sales:
You should make sure that your marketing software and your HubSpot CRM interact with each other. One example is that both systems contain information about whether a lead is qualified or not, and accordingly, lead nurturing should or should not take place automatically.



5. Consider which phase contacts are in:
Before you provide your leads with additional content after generation , you should find out which content is particularly relevant for your contacts. To do this, you should analyze which phase of the buyer's journey your leads are in. Once you have identified this, you can provide your contacts with content that appeals to them and thus encourage a purchasing decision.