To keep it simple, it means adding specific email addresses to an approved senders list, preventing their emails from ending up in the spam folder. It’s telling your email service provider (such as Gmail, Outlook, Yahoo mail, Apple mail or AOL) that you know the sender and you want to receive their email messages.
By adding the sender’s email to your address book, you signal to your email provider that emails from these addresses are trustworthy and should always be delivered straight to your inbox.
This practice benefits both email senders and albania telephone number data recipients. As a recipient, you ensure that important emails from particular senders aren’t lost in the spam folder. As a sender, it significantly improves your email deliverability. The more eyeballs on your emails, the more engagement and conversions you’ll generate — a key goal for every email marketer.
While its spam filter is pretty solid, Gmail occasionally takes away emails you want or need to receive. These emails end up in the junk folder. Thankfully, Gmail makes it easy to whitelist email addresses you trust so that they end up in your inbox.
Now let’s walk through the steps of how to whitelist an email in Gmail.
On desktop
Sign in to your Gmail account.
Click the gear icon on the top-right, then select See all settings.
Click the Filters and Blocked Addresses tab.
Click on Create a new filter, and a pop-up will appear.
Enter the email address or domain name you wish to whitelist in the textbox labeled From.
Click Create Filter.
Check the box next to Never send it to Spam to add the address to the safe sender list
You're all set — your email address is now successfully whitelisted.
Steps for whitelisting on gmail via a desktop
Steps for whitelisting on gmail via a desktop
Additionally, you can take intermediate or advanced steps. For example, you can choose to categorize the email message as primary, marking it as important. You can also create a label and file the emails in one folder, helping you to organize your inbox more efficiently.
