Are you looking for ways to increase the visibility of your articles and services on your company website? Want to rank higher in search engines for specific phrases? Write articles for your company blog! Are you already doing this, but it's not working? In this article, I'll tell you what to do to make it work!
Writing articles for a company website in the form of a blog or news brings many benefits. Google robots like it when the website and its content are updated. Thanks to such regular blog entries, on the company website, even 2-3 times a month, the robot notes these changes and boosts the website. Why is writing a blog so important? Unfortunately, for many entrepreneurs, writing articles for the company website still seems like a pointless idea. Everything changes when they start to see the effects, then they start to believe in it!
How to write an effective company blog?
(1) How much is the article supposed to EARN? What is it supposed to sell? What is the purpose of the article?
Of course, it's worth realizing what the goal of writing a company barbados business email list blog is, but I hope you already know that and have the right motivation for it. Writing a company blog can be divided into your reader's goals: "What will the article talk about? What problem will it solve?" and your goal: "What do you want to achieve with this entry? What product or service will you sell or present in this article?"
It is important to know when writing an article what we want to achieve with it, what visitors to the website/blog should do after reading it? By writing an article, you put yourself in the position of an expert, you present a given solution or method to your reader who has no idea about it or wants to learn more about the subject.
A good blog post has a goal, mainly economic, it can be the goal of increasing blog visits and selling space , but in relation to company websites - it is to sell a product or service . Therefore, when writing an article, remember to mention several times that the solution to the problem is with you, so that the reader does not leave after a while and starts looking for where to buy the solution to the problem, e.g. XYZ toothpaste. On our company blog, we have several such sales articles that have earned specific amounts of money, because we know that it is from them that Clients came to us for services. Sometimes they write or call, saying: "I read your article xxx and I wanted to order a consultation, because I have such a problem". It is great to hear that our work is not wasted, helps someone, clarifies a given topic and is not free, because it earns money for us.
