Examples of psychographic criteria psychographic
Posted: Sun Jan 19, 2025 5:30 am
For example, many businesses may choose to position their brands in some countries but not others. Here are some examples of geographic segmentation: department loire-atlantique, yvelines, rhône etc., country france, spain, united states etc., school hec, essec, ens etc., continent europe, africa, asia etc., urban rural, north south east west, hot/cold/temperate climate, at altitude or not. segmentation, as the name suggests, divides target customers into subgroups based on their personality and interests.
This is a powerful type of segmentation for grouping honduras phone number list people who, as a rule, seem very heterogeneous. Psychographic segmentation divides the target market into groups based on less visible characteristics such as their expectations for example. Thanks to this segmentation, these groups will become more loyal to your brand because you will be able to better meet their needs. Here are some examples of psychographic segmentation: personality creative, serious, dreamer etc. Social background working class, middle class, upper class attitude optimistic, realistic etc.
Lifestyle healthy, gluten-free, vegan etc. Personality traits religiously oriented, adventurous, passionate about sports etc. Expectations explicit, implicit, technological expectations etc. Reviews customers who rate the product with stars, stars, stars hobbies reading, horse riding, football, walking etc. Interests gastronomy, fashion, technology etc. Examples of behavioral criteria behavioral segmentation groups people based on how the consumer reacts to, experiences, or uses a product. It answers questions like: how do customers react to price, a promotion, etc.
This is a powerful type of segmentation for grouping honduras phone number list people who, as a rule, seem very heterogeneous. Psychographic segmentation divides the target market into groups based on less visible characteristics such as their expectations for example. Thanks to this segmentation, these groups will become more loyal to your brand because you will be able to better meet their needs. Here are some examples of psychographic segmentation: personality creative, serious, dreamer etc. Social background working class, middle class, upper class attitude optimistic, realistic etc.
Lifestyle healthy, gluten-free, vegan etc. Personality traits religiously oriented, adventurous, passionate about sports etc. Expectations explicit, implicit, technological expectations etc. Reviews customers who rate the product with stars, stars, stars hobbies reading, horse riding, football, walking etc. Interests gastronomy, fashion, technology etc. Examples of behavioral criteria behavioral segmentation groups people based on how the consumer reacts to, experiences, or uses a product. It answers questions like: how do customers react to price, a promotion, etc.