Product or service-related objections are those where the buyer doesn't like your product or doesn't think it's a good fit for them or their business. It could also be that the prospect doesn't understand why your product is useful. Or the lead understands the product's benefits but doesn't think they're beneficial to them or their business.
The good news for salespeople is that product-related complaints can be overcome by reps providing the lead with information about the benefits of the product and how it works. So provide your sales reps with high-quality sales materials and best practices that effectively demonstrate the value of the product.
Delaying tactics: When the basis is missing
An objection is a specific reason why a customer does not want to buy your product. Often, however, it is simply a "I need to think about it" statement. This means that the customer does not offer a specific reason and simply delays the decision.
What the customer is really saying is, “I’m not completely indonesia telegram mobile phone number list convinced yet.” Since the customer hasn’t given a specific reason for his hesitation, you shouldn’t force him to give you one.
Instead, define a very specific benefit of your product or your company that minimizes the risk for the customer. This can look different for every company. It could be a money-back guarantee, extended terms, a straightforward return policy, a try-and-buy offer or exceptionally comprehensive technical support.
objection handling
Objection handling – dealing with customer objections
In order to ensure that a successful purchase can still be made despite an objection, the salesperson has the task of effectively dispelling the customer's objection and responding with new sales arguments.
It's important not to dwell too much on the actual sales objection. Instead, use the opportunity to learn more about your leads' needs and show them how well your product actually fits them.
To counteract any doubts about your product or service, you must first ensure that your leads have access to informative information about what you offer. Furthermore, you should always go into a sales meeting prepared and know how to respond to certain objections.
Basically, you should follow the following rules for dealing with customer objections:
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