6 marketing strategies to implement during Easter
Posted: Wed Jan 15, 2025 8:29 am
Marketing is closely linked to society, so when planning a campaign germany whatsapp data we cannot isolate ourselves from either the spatial or temporal context. Both the place and the time of year can influence its results, which invites us to constantly update our strategy to achieve the best results .
In fact, this has a name: seasonal marketing . It proposes scheduling our campaigns to try to carry out specific actions on relevant dates of the year, such as Christmas, Carnival, summer holidays or Easter .
Incorporate technology to be able to handle the volume of work
It is quite possible that during Easter our company will have fewer staff than usual . And, as we have just mentioned, it is logical that some of our employees enjoy a few days off.
However, our activity cannot and must not stop, as we have specifically planned a marketing strategy for these dates. So we can use technology to automate some of the tasks and to relieve the workload of those employees who go to their posts during working hours.
In the case of Call Centers , for example, having IVR (Interactive Voice Response) systems will allow us to answer simple queries from users who contact us, collect relevant information, manage high volumes of calls without needing to rely on all of our staff, or transfer calls to the departments that can best handle them .
In fact, this has a name: seasonal marketing . It proposes scheduling our campaigns to try to carry out specific actions on relevant dates of the year, such as Christmas, Carnival, summer holidays or Easter .
Incorporate technology to be able to handle the volume of work
It is quite possible that during Easter our company will have fewer staff than usual . And, as we have just mentioned, it is logical that some of our employees enjoy a few days off.
However, our activity cannot and must not stop, as we have specifically planned a marketing strategy for these dates. So we can use technology to automate some of the tasks and to relieve the workload of those employees who go to their posts during working hours.
In the case of Call Centers , for example, having IVR (Interactive Voice Response) systems will allow us to answer simple queries from users who contact us, collect relevant information, manage high volumes of calls without needing to rely on all of our staff, or transfer calls to the departments that can best handle them .