What is NPS and how to measure it?
Posted: Mon Jan 06, 2025 5:02 am
If you don't know what NPS is , then you haven't realized why many of your customers have abandoned you. There are consumers that you may be losing, which can result in the failure of your business. Keep reading and learn more about the importance of having this indicator that will help you achieve your business goals.
Wouldn't it be better to have a way to accurately measure customer satisfaction levels and sleep easy knowing your customers are happy?
This is where knowing what NPS is can help you solve your satisfaction problems and provide positive experiences to your audience.
Keep reading to learn more about the importance of having this indicator that will help you achieve your business goals.
Article content
What is NPS?
Why do NPS surveys?
Importance of NPS to improve customer satisfaction
Advantages of NPS
How to get NPS?
NPS Examples
Conclusion
What is NPS?
The NPS or Net Promoter Score is a score calculated from a question kenya phone number that is sent to customers to find out if they would recommend your brand. This measurement is made from the classification given by users, in a range from 0 to 10.
NPS is a simplified but very effective way of knowing how satisfied customers are and whether they are promoters or detractors of your brand , that is, their level of loyalty.
The beauty of NPS lies in the fact that it is easy to calculate and that this figure can be shared across the company and become a tool for disseminating customer culture.
What is NPS
Why do NPS surveys?
By knowing what NPS is, you can accurately and reliably measure your customer satisfaction levels and track their feedback.
Because NPS surveys are quick and easy, customers don't mind taking them right after an interaction with your product or service—for example, after requesting a consultation in your website's customer support chat.
This is very useful, as you can now instantly know how good a job you are doing with regards to the customer service you offer. Thanks to this, you can quickly identify issues that cause unhappy customers and make quick improvements, preventing problems from spreading and affecting other customers.
Wouldn't it be better to have a way to accurately measure customer satisfaction levels and sleep easy knowing your customers are happy?
This is where knowing what NPS is can help you solve your satisfaction problems and provide positive experiences to your audience.
Keep reading to learn more about the importance of having this indicator that will help you achieve your business goals.
Article content
What is NPS?
Why do NPS surveys?
Importance of NPS to improve customer satisfaction
Advantages of NPS
How to get NPS?
NPS Examples
Conclusion
What is NPS?
The NPS or Net Promoter Score is a score calculated from a question kenya phone number that is sent to customers to find out if they would recommend your brand. This measurement is made from the classification given by users, in a range from 0 to 10.
NPS is a simplified but very effective way of knowing how satisfied customers are and whether they are promoters or detractors of your brand , that is, their level of loyalty.
The beauty of NPS lies in the fact that it is easy to calculate and that this figure can be shared across the company and become a tool for disseminating customer culture.
What is NPS
Why do NPS surveys?
By knowing what NPS is, you can accurately and reliably measure your customer satisfaction levels and track their feedback.
Because NPS surveys are quick and easy, customers don't mind taking them right after an interaction with your product or service—for example, after requesting a consultation in your website's customer support chat.
This is very useful, as you can now instantly know how good a job you are doing with regards to the customer service you offer. Thanks to this, you can quickly identify issues that cause unhappy customers and make quick improvements, preventing problems from spreading and affecting other customers.