It is definitely not easy to win over a new customer. It takes a joint effort between the marketing and sales teams to make a deal happen. In this process, the commercial proposal plays an important role. It is through this that the consumer will have access to all the information about your products and services.
In this text, we will cover some tips for you to prepare a great business proposal and have success in your business. Check it out!
Customer study
For an effective business proposal, it is essential that you jordan whatsapp number database truly know your customer . When you understand the needs and pain points of your audience, it becomes much easier to create material that is fully aligned with the expectations of the people you intend to convert into customers.
Always keep an eye on social media and, if possible, do some research to get to know your audience. To be successful with your proposal, it is vital that it is tailored to the needs of your audience.
Methodology
At this point, you will explain to the potential client what the process will be to solve their problem. Describe the professionals who will be involved, the techniques that will be used, the software and equipment that will be used, among other resources.
The important thing is that it is clear to the consumer how the path to achieving a certain objective will be followed.
Scope
Be careful not to confuse methodology with scope. The scope will detail all information about the delivery of products or services. For example: if the methodology indicates an inventory audit, the scope could detail the working hours, the professionals and their training, the number of visits, the date of delivery of the report, etc.
In other words, the difference is that in the scope the client will have a view of the process in a minimally detailed way.
Importance of design
Here, the maxim that a picture is worth a thousand words applies. It is essential that the commercial proposal has an attractive and modern look, which encourages the client to study it. In addition, the proposal must also be clear and objective, explaining what the project will encompass and how the client will benefit. The ideal is to combine creativity and efficiency, right?
Customized proposals
It is essential that you take great care with standardized proposals. It is worth mentioning that a standard document, in which the client's name, price and some small adjustments to the scope are changed, can even be used.
However, a fully customized proposal, which provides a diagnosis of the client's situation, the project's objectives and other specific information collected in the sales process, is much more powerful and has a much greater chance of conversion.
Is a good commercial proposal relevant to closing more deals?
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