Email marketing for ecommerce: which plugin to use?
Posted: Wed Dec 04, 2024 3:57 am
Email marketing is the secret ingredient of any successful online store: without it, communication is inadequate and it takes longer for your business to take off.
Is it really that important? Of course it is, because it is an inexpensive, fast and simple tool, capable of increasing sales and customer loyalty.
Any serious or self-respecting online store should be sending these contents:
Abandoned cart reminder,
Welcome email,
Emails sent on holidays and birthdays,
Sending offers for Cross-Selling and Up-Selling,
Feedback.
To make this possible, all three elements are needed:
an e-commerce platform for selling general manager email lists products or services over the Internet,
an email marketing platform that allows the sending of automatic emails (Autoresponder) for e-commerce;
a plugin that connects the online store with the email marketing software.
Autoresponders are a must for your online store!
If you want an exquisite recipe for email marketing, you should link your online store with Emailchef and create autoresponders , or messages that are sent automatically when a specific event occurs.
How do autoresponders work ? Let's look at a very simple example:
Marcos has an online store selling organic teas. He created an autoresponder that is sent when a cart is abandoned in his store, using a special template to inform his customers that the product may not be available soon. When a user browses Marcos' online store, and places a product in the cart but does not complete the purchase, after 2 hours he will automatically receive the scheduled email, with an invitation to buy before the product runs out.
Simple, easy, and instant.
You can schedule automatic messages to be sent based on different types of user behavior, creating targeted communications even when they abandon a shopping cart, buy a certain product, place an order over a certain amount, and much more.
Autoresponders are a real blessing for an online store, and if combined with a well thought out strategy , you can get amazing benefits such as:
Increase your sales,
Increase your customer loyalty,
Generate new contacts that become potential clients,
Reactivate inactive contacts.
All of this comes from the exchange of information between your online store and Emailchef.
But how do these two platforms communicate? This is where another key element comes into play: the Emailchef eCommerce plugin .
Your online store needs an email marketing plugin
To connect your online store to an email marketing platform, you will need a suitable plugin that you will need to develop using an API. This
is often a long and complex job, which is why many are created by expert programmers, but this comes at a high cost and is not for everyone.
So what can you do to get an email marketing plugin that suits your online store without spending a fortune?
With Emailchef you get everything you need for FREE ! That's right, you won't have to do anything at all - the hard part has already been done by our programmers!
Our platform provides free plugins for the most used e-commerce platforms :
Magento ,
PrestaShop ,
WooCommerce (English only, Spanish later).
If you already have an Emailchef account, set up the plugin that suits your needs in just a few steps: click here to find out how.
If you have an online store and you are not yet registered with Emailchef, do it now! Click here and use autoresponders to increase your sales immediately!
Is it really that important? Of course it is, because it is an inexpensive, fast and simple tool, capable of increasing sales and customer loyalty.
Any serious or self-respecting online store should be sending these contents:
Abandoned cart reminder,
Welcome email,
Emails sent on holidays and birthdays,
Sending offers for Cross-Selling and Up-Selling,
Feedback.
To make this possible, all three elements are needed:
an e-commerce platform for selling general manager email lists products or services over the Internet,
an email marketing platform that allows the sending of automatic emails (Autoresponder) for e-commerce;
a plugin that connects the online store with the email marketing software.
Autoresponders are a must for your online store!
If you want an exquisite recipe for email marketing, you should link your online store with Emailchef and create autoresponders , or messages that are sent automatically when a specific event occurs.
How do autoresponders work ? Let's look at a very simple example:
Marcos has an online store selling organic teas. He created an autoresponder that is sent when a cart is abandoned in his store, using a special template to inform his customers that the product may not be available soon. When a user browses Marcos' online store, and places a product in the cart but does not complete the purchase, after 2 hours he will automatically receive the scheduled email, with an invitation to buy before the product runs out.
Simple, easy, and instant.
You can schedule automatic messages to be sent based on different types of user behavior, creating targeted communications even when they abandon a shopping cart, buy a certain product, place an order over a certain amount, and much more.
Autoresponders are a real blessing for an online store, and if combined with a well thought out strategy , you can get amazing benefits such as:
Increase your sales,
Increase your customer loyalty,
Generate new contacts that become potential clients,
Reactivate inactive contacts.
All of this comes from the exchange of information between your online store and Emailchef.
But how do these two platforms communicate? This is where another key element comes into play: the Emailchef eCommerce plugin .
Your online store needs an email marketing plugin
To connect your online store to an email marketing platform, you will need a suitable plugin that you will need to develop using an API. This
is often a long and complex job, which is why many are created by expert programmers, but this comes at a high cost and is not for everyone.
So what can you do to get an email marketing plugin that suits your online store without spending a fortune?
With Emailchef you get everything you need for FREE ! That's right, you won't have to do anything at all - the hard part has already been done by our programmers!
Our platform provides free plugins for the most used e-commerce platforms :
Magento ,
PrestaShop ,
WooCommerce (English only, Spanish later).
If you already have an Emailchef account, set up the plugin that suits your needs in just a few steps: click here to find out how.
If you have an online store and you are not yet registered with Emailchef, do it now! Click here and use autoresponders to increase your sales immediately!