Cov lej snippets pab tshawb fawb xyaw tsis yog tsuas yog ntsuas koj qhov chaw zoo xwb, tab sis kuj nkag siab cov ntsiab lus ntawm koj nplooj ntawv, yog li ua kom muaj kev sawv cev zoo dua hauv kev tshawb nrhiav. Txawm li cas los xij, kev sib koom ua ke ntawm cov ntaub ntawv tsim nyog tseem yog qhov nyuaj rau ntau tus, nrog rau qhov tshwm sim uas tuaj yeem nplua koj lub vev xaib.
Qhov no yog qhov uas cov cuab yeej ntsuas cov ntaub yuav sau tus xov tooj ntawv tau los ua si. Cov platforms no yog qhov tseem ceeb rau txhua tus webmaster lossis SEO cov kws tshaj lij nrhiav kom siv tau, txheeb xyuas thiab kho cov ntaub ntawv tsim kho hauv lawv lub vev xaib.
Hauv tsab xov xwm no peb nthuav qhia cov cuab yeej sib txawv, qhia txog cov yam ntxwv ntawm txhua tus ntawm lawv, thiab peb kuj qhia cov lus qhia kom paub siv lawv li cas.
1 - Cov cuab yeej los xyuas cov ntaub ntawv tsim nyog
1.1 Google STRUCTURED DATA TESTING TOOL:
Feature thiab functionality:
Kev tshuaj xyuas qhov tsis raug thiab ceeb toom: Cov cuab yeej Google no yog qhov tseem ceeb rau txhua tus neeg ua haujlwm hauv SEO lossis kev txhim kho lub vev xaib, vim nws txheeb xyuas cov cim ntawm cov ntaub ntawv tsim thiab qhia tias Google puas tuaj yeem nyeem cov ntaub ntawv tsim nyog ntawm nplooj ntawv. Nws txheeb xyuas ob qho yuam kev uas xav tau kev kho tam sim thiab ceeb toom rau kev txhim kho tuaj yeem ua tau.
Kev them nyiaj yug rau ntau hom: Cov cuab yeej txhawb nqa ntau cov ntaub ntawv tsim qauv, suav nrog JSON-LD, Microdata thiab RDFa, muab kev pabcuam dav dav rau cov neeg tsim khoom xav tau.
Saib ua ntej: Tso cai rau cov neeg siv saib seb lawv nplooj ntawv yuav tshwm li cas hauv Google tshawb nrhiav. Qhov no feature yog qhov tseem ceeb rau kev nkag siab tias cov neeg siv kawg yuav saib thiab muaj feem cuam tshuam nrog koj cov npe hauv cov txiaj ntsig tshawb nrhiav.
Live Code Test: Cov neeg siv tuaj yeem ncaj qha muab lawv cov lej tso rau hauv lub cuab yeej rau kev sim nrawm, uas yog qhov zoo rau kev sim thiab kho cov kab mob hauv lub sijhawm tiag tiag thaum txhim kho thiab ua ntej tso tawm.
Cov lus qhia ceev ceev yuav siv nws li cas:
Nkag mus rau lub cuab yeej: Ua ntej, mus saib nplooj ntawv tseem ceeb ntawm Google cov ntaub ntawv ntsuas cov cuab yeej. Txhawm rau ua qhov no, peb tso koj ntawm no txuas rau lub vev xaib: https://search.google.com/test/rich-results?hl=es
Nkag mus rau cov ntaub ntawv rau kev sim: Ib zaug ntawm lub platform, koj muaj ob txoj kev xaiv: muab cov lej koj xav sim ncaj qha rau hauv lub thawv muab lossis nkag rau URL ntawm nplooj ntawv uas muaj cov ntaub ntawv tsim. Tom qab koj tau nkag mus rau ib qho ntawm lawv, nyem qhov "Test URL" lossis "Test Code" khawm.
Kev txheeb xyuas cov txiaj ntsig: Cov cuab yeej ua cov txheej txheem muab los yog nplooj ntawv web thiab nthuav tawm cov ntawv tshaj tawm uas suav nrog qhov yuam kev, ceeb toom, thiab cov ntaub ntawv siv tau. Nws raug nquahu kom koj ua tib zoo saib xyuas qhov tsis raug thiab ceeb toom, raws li lawv qhia txog thaj chaw uas xav tau kev txhim kho lossis kho.
Kev txhim kho: Nyeem qhov yuam kev thiab cov lus ceeb toom, ua qhov tsim nyog kho rau koj cov cai, thiab tom qab ntawd luam tawm thiab muab cov lej ruaj khov rau hauv cov cuab yeej ntsuas lossis rov ua qhov ntsuas ntawm URL. Qhov no yuav tsum tau ua rov qab mus txog thaum txhua qhov yuam kev thiab cov lus ceeb toom raug daws.
Cov txiaj ntsig saib ua ntej: Ua kom zoo dua ntawm kev saib ua ntej kom pom tias koj nplooj ntawv yuav tshwm sim li cas hauv kev tshawb fawb. Qhov no yuav pab koj nkag siab zoo dua li cas kev hloov pauv rau koj cov ntaub ntawv tsim muaj peev xwm cuam tshuam rau koj lub vev xaib kev nthuav qhia hauv SERPs.
Nco ntsoov sim koj cov ntaub ntawv tsim nrog kev ntsuam xyuas cov txiaj ntsig zoo thaum koj siv nws Koj yuav tsum sim nws nrog cov txiaj ntsig zoo ntawm cov xwm txheej ib zaug siv los saib xyuas qhov siv tau ntawm koj cov nplooj ntawv, vim tias muaj teeb meem tshwm sim vim yog template yuam kev lossis kev pabcuam. Nco ntsoov tias yog tias koj hloov pauv, nws yuav siv sijhawm li ntawm 2 feeb thiab 24 teev kom pom cov cuab yeej.
Siv Google Structured Data Testing Tool yog ib kauj ruam tseem ceeb hauv koj lub vev xaib optimization txheej txheem, kom ntseeg tau tias koj cov ntaub ntawv tsim tau zoo rau kev tshawb fawb xyaw thiab, yog li ntawd, ua tiav qhov pom tau zoo hauv online.
1.2 Bing Markup Validator :
Feature thiab functionality:
Txheeb xyuas qhov tsis raug thiab ceeb toom: Zoo li Google lub cuab yeej, Bing Markup Validator tsis tsuas yog kuaj xyuas qhov tsis raug hauv cov ntaub ntawv tsim qauv, tab sis kuj muab cov lus qhia rau kev txhim kho, pab txhim kho txoj kev Bing nkag siab thiab qhia koj nplooj ntawv hauv cov txiaj ntsig tshawb fawb.
Kev them nyiaj yug rau ntau hom: Cov cuab yeej txhawb nqa ntau cov ntaub ntawv tsim qauv, suav nrog RDFa, Microdata thiab JSON-LD, txuas ntxiv nws cov txiaj ntsig rau ntau lub vev xaib thiab kev siv.
Intuitive Interface: Nrog rau qhov yooj yim thiab intuitive tsim, nws ua rau cov txheej txheem validation yooj yim txawm rau cov neeg tshiab rau lub ntiaj teb no ntawm SEO.
Cov ntaub ntawv qhia ntxaws: Tom qab kev tshuaj xyuas, Bing Markup Validator nthuav tawm tsab ntawv tshaj tawm uas qhia meej txog qhov tsis raug pom, ceeb toom thiab cov ntsiab lus ua tiav hauv kev siv cov ntaub ntawv tsim, tso cai rau kev nkag siab meej txog txhua yam teeb meem lossis thaj chaw ntawm kev txhim kho.
Cov lus qhia ceev ceev yuav siv nws li cas:
Nkag mus rau lub cuab yeej: Ua ntej, koj yuav tsum nkag mus rau koj tus account Bing Webmaster. Yog tias koj tseem tsis tau muaj ib qho, kev tsim yog txheej txheem ceev thiab dawb. Ib zaug hauv lub vaj huam sib luag, saib rau "Bing Markup Validator" kev xaiv. Ntawm no peb tso koj qhov txuas kom koj tuaj yeem sau npe: https://www.bing.com/webmasters/about
Nkag mus rau cov ntaub ntawv rau kev xeem: Hauv qhov cuab yeej interface, koj yuav pom ib qho yooj yim teb nkag mus rau qhov URL ntawm nplooj ntawv koj xav txheeb xyuas. Nco ntsoov tias nws yog qhov chaw nyob ntawm nplooj ntawv tshwj xeeb thiab tsis yog lub vev xaib tseem ceeb xwb.
Kev txheeb xyuas cov txiaj ntsig: Tom qab nkag mus rau koj qhov URL, nyem lub pob "Validate" los pib cov txheej txheem tshuaj xyuas. Cov cuab yeej ua cov nplooj ntawv, uas yuav siv sijhawm li ob peb feeb nyob ntawm qhov nyuaj ntawm lub vev xaib.
Kev tshuaj xyuas cov txiaj ntsig: Thaum qhov kev ntsuam xyuas tiav lawm, cov txiaj ntsig yuav raug nthuav tawm hauv kev teeb tsa. Koj yuav tuaj yeem pom cov ntsiab lus ntawm cov phiaj xwm kos npe uas lub cuab yeej nrhiav tau, nrog rau qhov tsis raug thiab ceeb toom yog tias lawv muaj.
Kev nqis tes ua thiab kev kho: Raws li daim ntawv tshaj tawm, pib ua qhov kev hloov kho tsim nyog rau cov ntaub ntawv tsim nyog ntawm koj lub vev xaib. Yog tias tsis raug kuaj pom, nws yuav yog qhov tseem ceeb los kho lawv kom ntseeg tau tias Bing tuaj yeem txhais koj cov ntsiab lus raug.
1.3 Schema.org generator:
Feature thiab functionality:
Ntxiv Vocabulary: Schema.org muab phau ntawv txhais lus ntawm cov lus lees paub dav dav uas koj tuaj yeem siv los kos koj cov ntsiab lus hauv lub vev xaib kom nws nkag siab txog kev tshawb fawb xyaw. Qhov no suav nrog cov khoom xws li 'Tus Neeg', 'Qhov Chaw', 'Event', thiab ntau lwm yam uas suav nrog ntau yam dav dav thiab tshwj xeeb.
Kev them nyiaj yug rau ntau hom ntaub ntawv tsim: Schema.org ua haujlwm nrog ntau hom ntaub ntawv, suav nrog JSON-LD, Microdata, thiab RDFa, muab kev yooj yim li cas koj xav tsim cov ntaub ntawv ntawm koj lub xaib.
Pom zoo los ntawm Cov Kev Tshawb Fawb Loj: Tsim los ntawm kev sib koom tes ntawm Google, Bing, Yahoo!, thiab Yandex, Schema.org tau lees paub thoob ntiaj teb los ntawm cov tshuab tshawb fawb loj, kom ntseeg tau tias cov cim koj siv tau zoo thoob plaws ntau lub vev xaib tshawb nrhiav.
Kev hloov pauv tas mus li: Schema.org tau hloov kho tsis tu ncua nrog cov khoom tshiab thiab cov khoom, qhia txog cov qauv tshiab thiab cov kev xav tau ntawm lub vev xaib.
