These ads target warm leads, who are users who already showed interest in your business. Instead of starting from scratch, you’re nudging people who are familiar with your brand, which often results in higher conversion rates compared to cold outreach.
Remarketing ads can run across multiple platforms:
• Google Ads: Google’s Display Network and YouTube Ads furniture manufacturers in usa email list are popular for remarketing campaigns. Set up audience lists using Google Analytics or Google Ads to track visitors and retarget them with ads.
• Social Media Platforms: X, Facebook, Instagram, LinkedIn and TikTok offer robust retargeting options. Upload customer data or use tracking pixels to create custom audiences for remarketing campaigns.
• Third-party Ad Networks: Networks like AdRoll or Criteo can extend your reach across various websites and apps.
Here’s how you can make it work:
• Install tracking tools. Use cookies, pixels (like Facebook’s pixels) or tags to track user activity on your site or app.