This centre has a guide on its profile, of the Publications Guide type. It proposes gift options for Mother's Day, through image posts saved from the Instagram account of various operators present in the shopping centre.
Instagram Guide to Centro Oeste Shopping Center
Parfois – Places Guide The fashion and accessories company is one of those that makes the most of this feature. It collaborates with influencers to create Places Guides, in which phone number database uk content creators suggest restaurants, cafes, museums and locations of their choice in a specific city.
Parfois Instagram Places Guide
Zara – Publication Guide Even the giant belonging to the Inditex group has succumbed to the power of the Guides. In this case, it uses the Publication Guide feature to show together old posts related to the launch of its beauty line.
Zara Instagram Posts Guide
Calcedonia – Product Guide Finally, the Italian company opts for the Product Guide option to display a catalogue from which the user can directly purchase the products shown there thanks to a direct link below each section.
Calcedonia Instagram Product Guide
By following all these tips and examples, you are most likely ready to create effective Instagram Guides that will increase your company's visibility . If you have any questions about how to plan the content of your guides or prepare a long-term social media strategy, at Bannister Global we can help you with a plan tailored to your needs and challenges in communication and marketing.
Centro Comercial Centro Oeste (Majadahonda, Madrid)
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