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The Ironic Thing About That Content-marketing-overload Article Is That Breath. In The First Breath, I Found It Disheartening The Author Had Lost His Inspiration. In The Second Breath, Look At What It Inspired? That Author Inspired Me. In A Sea Of Content Marketing, I Was Inspired.to Overcome His Particular Challenge, All You, As Content Marketers, Can Do Is Allow For Inspiration. A Great Place To Start Is A Simple Question: “who Is The Audience? What Does The Audience Value?”whatever That Is, Do More Of That.

Every Great Inspirational Story Starts Without Revealing How It’s Going panama phone number resource To Turn Out. Take A Breath. Open Up To Possibility. What Happens Next Might Inspire You.handpicked Related Content: Quotes To Inspire Your Content Marketing Content Marketing Examples To Inspire Your Best Work [e-book]get Robert’s Take On Content Marketing Industry News In Just Five Minutes:watch Previous Episodes Or Read The Lightly Workday Or Weekly Cmi Emails To Get Rose-colored Glasses In Your Inbox Each Week.



Cover Image By Joseph Kalinowski/content Marketing Instituterobert Roserobert Roserobert Is The Founder And Chief Strategy Officer Of The Content Advisory - The Consulting And Advisory Group Of The Content Marketing Institute. As A Coach And Strategist, Robert Has Worked With Marketers At More Than Companies Including Global Brands Such As Adidas, Roche, Salesforce, Nasa, And Hilton. Robert Is The Author Of Four Books. His Latest, Content Marketing Strategy, Was Published By Kogan Page In September , And Was Called “a Rich And Much-needed Understanding Of Content Marketing" By Professor Philip Kotler.