CEO and Project Manager
April 13, 2018
We bring you the subject “ Inbound Marketing for tourism companies ” in the Master of the Complutense University of Madrid on Big Data and Tourism Marketing.
Our Project Manager, Andrés Romero , will teach the subject “Inbound Marketing for tourism companies” in this Master. You will be able to learn from his experiences and theoretical knowledge.
This Master's degree is based on the three pillars of Tourism, Digital Marketing and Big Data . Learn how tourism markets work, how the digital world influences the tourism georgia fmail list sector and how to adapt to this development. You will also understand the importance of globalization, Social Media, SEO and SEM. Acquire techniques to analyze huge amounts of data that will allow you to make optimal decisions for your business.
Digital Marketing
You will learn how to create and manage an e-commerce project and use B2B and B2C strategies. You will also use SEO, SEM and web analytics to learn how to manage your online presence. You will understand how a Community Manager works, how you can manage your online reputation and, on top of all this, what is Inbound Marketing for tourism companies?
Big Data
Just having a large database is not very useful. What is valuable is knowing how to analyse this “ Big Data ” and how to make decisions based on “ Big Data ”. It is important to know who the customer is and what they want. This way we can offer them the best service and meet their individual needs.
As a company, we provide you with theoretical and practical knowledge . You will also be able to gain practical experience in a company and carry out a practical project at the end of your degree.
We encourage you to take a look at this master's degree and if you want to learn, debate and continue training among professionals and technicians in the sector, we are convinced that this will be a great place.
The Master's degree will last from October 2017 to June 2018 and you will be able to complete the program alongside your work activity.
Are you interested? Read more here or:
