When selling a product on a marketplace, you will have to pay the platform an average of 15% of the product's value. But there are marketplaces where the commission is even higher.
Loss of rating
It is easy to lose your rating on the marketplace. For example, you were unable to accept an order on time. Because of this, your rating will be lowered and products will have less weight in the search.
Advantages of an online store
Brand development
An online store will make your brand unique. That is why the indonesia email list largest brands sell their products through their own platforms.
The user's attention is yours alone
In an online store, the buyer does not see competitors' products. For example, a user searches for clothes and ends up on your site, where only your brand's products are presented.
Creation and development of a client base
The owner of an online store will be able to collect valuable customer data and use it for sales. For example, this could be email, social media accounts, messengers. This data will help build communication with customers, return, catch up, encourage repeat purchases, inform about promotions, discounts and new products.