And considering SEO efforts take months to get results anyways, your next in-house SEO hire should be comfortable with short-term and long-term strategic planning. To test for this ability, tell the interviewee your goals, share some insights, and see what sort of plan they present to you. If they’ve listened to your needs and prioritized key factors, they’re a winner! #6 Technology skills Even our grandparents are on Facebook these days, so the phrase “tech-savvy” has become watered down.
Technology skills expand far beyond using Google Docs, navigating through canada consumer mobile number list Facebook, or hosting a Zoom call. Experienced SEO experts should be familiar with some helpful tools like Moz, Ahrefs, or Google Search Console or be willing to learn these platforms. These tools should be used in appropriate ways to derive the right data and make relevant strategic decisions, as well as compile reports. Here’s how to test for it: Ask them to find the top keywords on a certain topic in your niche Ask them to provide an outline of the content with those top keywords Ask them how they’d track the results from that content once it’s live It’s crucial to gain an overall sense of where your in-house SEO hire is before onboarding them.
considerations to keep in mind. How to screen and test in-house SEO hires Because SEO efforts only truly started in the early 2000s, the concept is still relatively new in the grand scheme of the internet. So when testing your potential hire, test them, but also be fair. Below are a few factors to think about. #1 Be clear on what you need First, understand what your company needs specifically.
To truly gauge this keep reading for a couple of
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