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A customer's experience a couple of months ago will not necessarily be the same as today. It is important to maintain a feedback processing flow in the most automatic and immediate way possible.

The faster you respond to a customer's query or request, the more likely you are to provide an ...

Sessions: to know the number of people who enter and browse the website.
Bounce rate: to know if users enter and leave the website immediately, without exploring or browsing it. This allows you to make changes to the architecture and design of the website, as well as knowing what content to offer ...

Perhaps at this point some will be doubtful about this type of marketing “without products”, but the results of Branded Content speak for themselves. When the projection of the brand identity is maximized, the company appears more solid and recognized. And this is a lead magnet.

Main advantages of ...

For companies, it is a platform that gives you the opportunity to connect with leads and potential clients for your organization. In particular, to find professionals who work within your area of ​​interest.

How to identify qualified leads on LinkedIn?
Today, LinkedIn has over 600 million members ...

Benefits of implementing new digital narratives in content marketing
Digital narratives allow us to generate a better relationship and empathy with users, which is, in itself, a great benefit. Stories are an excellent way to create a sense of identity or belonging, which makes the public feel part ...

Technology companies: how to develop inbound marketing strategies


Inbound Marketing is a methodology that can be applied to companies in any field and sector. So the technology area can also benefit from its efficiency and cutting-edge technology.

Whether you're looking to increase traffic to ...

For all those people who do not want to leave their homes, but need a logistics service immediately, this service becomes invaluable. We will also have the option of sharing the trip route in real time with the person who will receive the item.

Price
Meny, the Danish supermarket that has come up ...

Email marketing
If you want a more concise acquisition or loyalty strategy , email marketing is a good option.

Through newsletters you can inform your community or target audience about news about your brand or topics of interest.

Not only does this serve as a means of information, it is also a ...

Founded in the 1960s by Tom Monaghan, who had opened a pizzeria in Michigan five years earlier, the company currently has more than 15,000 establishments, making it second only to its biggest competitor Pizza Hut.

Domino's Pizza is established in 89 countries and territories around the world.

They ...

The truth is that Outbound is the opposite of Inbound, since through the latter, leads find products when they need them.

The ways to do Inbound Marketing include Content Marketing, SEO , email marketing, among others; even paid advertising is considered within this type of Marketing, since the ads ...